Privacy Policy

1. Introduction

777ac ("we", "us", "our") operates an online casino and sports betting platform at 777ac.org, serving English-speaking players in Pakistan and other permitted jurisdictions. We are committed to protecting the personal information of everyone who uses the 777ac platform, from initial registration through to ongoing account activity.

This Privacy Policy describes the types of personal data 777ac collects, the purposes for which that data is used, the circumstances under which it may be shared with third parties, and the rights available to you in relation to your personal data. This policy applies to all data processing activities conducted by 777ac in connection with the platform, including the website, mobile interface, customer support communications, and payment processing functions.

By registering an account or otherwise using the 777ac Service, you confirm your acceptance of this Privacy Policy. If you do not agree with any part of this policy, you should not use the 777ac platform.

2. Personal Data We Collect

777ac collects personal data that is necessary to provide the Service securely and in compliance with applicable regulatory requirements. The categories of personal data we may collect include:

Category	Examples
Identity Data	Full name, date of birth, CNIC number, passport number (for KYC verification)
Contact Data	Email address, Pakistani mobile number, residential address (Karachi, Lahore, Islamabad, etc.)
Account Data	Username, encrypted password, account preferences, session history
Financial Data	JazzCash / Easypaisa wallet IDs, bank account details (HBL, UBL, Meezan Bank, Bank Alfalah), transaction history, deposit and withdrawal records, PKR balances
Gaming Data	Game history, bet records, wagering activity, bonus usage, session duration
Technical Data	IP address, device type, browser type, operating system, cookies, login timestamps
Communications Data	Support chat transcripts, email correspondence, feedback submissions
Verification Documents	Copies of identity documents submitted during KYC verification

We collect only the personal data that is necessary for the purposes described in this policy. We do not collect sensitive personal data such as biometric data, racial or ethnic origin, religious beliefs, or health information unless specifically required for a regulatory purpose and only with your explicit consent where required.

3. How We Collect Your Data

777ac collects personal data through the following channels:

• Direct submission: Information you provide when creating an account, completing KYC verification, making deposits or withdrawals, contacting support, or updating your account profile.
• Automated collection: Technical data collected automatically when you interact with the 777ac platform, including IP addresses, device identifiers, session logs, and cookies.
• Payment processors: Transaction confirmation data received from payment providers such as JazzCash, Easypaisa, and partner banks when you make a deposit or request a withdrawal.
• Third-party verification providers: Identity and address verification data received from KYC service providers engaged by 777ac to fulfil regulatory compliance obligations.

4. How 777ac Uses Your Personal Data

777ac uses your personal data for the following purposes:

• Account management: Creating, maintaining, and securing your 777ac account, processing your 777ac login, and authenticating your identity.
• Service delivery: Enabling access to casino games, sports betting markets, live dealer tables, and all other platform features.
• Payment processing: Processing deposits and withdrawals in PKR via supported payment methods, and maintaining accurate transaction records.
• Regulatory compliance: Conducting identity verification (KYC), anti-money laundering (AML) checks, fraud prevention, and responsible gaming monitoring as required by applicable regulations.
• Customer support: Responding to your enquiries, resolving disputes, and providing assistance with your account.
• Platform improvement: Analysing usage patterns to improve the performance, security, and content of the 777ac platform.
• Responsible gaming: Monitoring gaming behaviour to identify potential signs of problem gambling, enforcing player-set limits, and administering self-exclusion requests.
• Communications: Sending account-related notifications, security alerts, and, where you have opted in, promotional communications about 777ac offers.

777ac does not use your personal data for automated decision-making that produces legal or similarly significant effects without human review, except where required by law or with your explicit consent.

5. Legal Basis for Processing

777ac processes your personal data on the following legal bases:

• Contractual necessity: Processing required to perform the contract between you and 777ac, including account creation, payment processing, and service delivery.
• Legal obligation: Processing required to comply with applicable laws and regulations, including KYC/AML requirements and responsible gaming obligations.
• Legitimate interests: Processing for fraud prevention, platform security, and service improvement where these interests are not overridden by your data protection rights.
• Consent: Processing for optional purposes, such as marketing communications, where you have provided explicit consent. You may withdraw consent at any time by updating your account notification preferences.

6. Sharing Your Personal Data

777ac does not sell your personal data to third parties. We may share your personal data with the following categories of recipients only where necessary and subject to appropriate safeguards:

• Payment processors: JazzCash, Easypaisa, and partner banking institutions as necessary to process your transactions.
• KYC and AML providers: Third-party identity verification and compliance service providers engaged by 777ac.
• Technology providers: Platform infrastructure, game content, and software providers who process data on 777ac's behalf under data processing agreements.
• Legal and regulatory authorities: Where required by applicable law, court order, or regulatory demand, 777ac may disclose personal data to competent authorities.
• Professional advisers: Legal, financial, or audit advisers engaged by 777ac, subject to confidentiality obligations.

Any third party with whom 777ac shares personal data is required to handle that data in accordance with applicable data protection requirements and solely for the purpose for which it was shared.

7. Data Retention

777ac retains personal data for as long as is necessary to fulfil the purposes described in this policy, including compliance with legal and regulatory retention requirements. In practice:

• Account and transaction records are retained for a minimum period following account closure as required by applicable AML and financial record-keeping regulations.
• Identity verification documents are retained for the period required by applicable KYC regulations.
• Communications and support records are retained for a reasonable period to handle any subsequent disputes or regulatory requests.
• Technical and session data may be retained in aggregate, anonymised form for platform analytics purposes indefinitely.

When personal data is no longer required, 777ac will securely delete or anonymise it in accordance with our internal data disposal procedures.

8. Data Security

777ac implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption on all connections to the 777ac platform, encryption of sensitive data at rest, access controls limiting data access to authorised personnel only, regular security monitoring and vulnerability assessments, and two-factor authentication options for account holders.

While 777ac takes all reasonable steps to protect your data, no internet-based service can guarantee absolute security. You should take steps to protect your own account credentials, including enabling two-factor authentication and using a strong, unique password for your 777ac login.

9. Your Data Protection Rights

Subject to applicable law, you have the following rights in relation to your personal data held by 777ac:

• Right of access: You may request a copy of the personal data 777ac holds about you.
• Right to rectification: You may request correction of inaccurate or incomplete personal data.
• Right to erasure: In certain circumstances, you may request deletion of your personal data. Note that 777ac may be required to retain certain data to fulfil legal obligations even following an erasure request.
• Right to restrict processing: You may request that 777ac restrict processing of your personal data in certain circumstances.
• Right to data portability: Where processing is based on your consent or on a contract, you may request a copy of your data in a structured, machine-readable format.
• Right to withdraw consent: Where processing is based on consent, you may withdraw that consent at any time by updating your account preferences or contacting support.
• Right to object: You may object to processing based on legitimate interests, including for direct marketing purposes.

To exercise any of the above rights, please contact 777ac support using the contact details provided at the end of this policy. We will respond to all legitimate requests within a reasonable timeframe.

10. Cookies and Tracking Technologies

777ac uses cookies and similar tracking technologies to provide and improve the Service. Cookies are small data files stored on your device that help 777ac recognise your browser, remember your preferences, maintain your session, and analyse platform usage.

The types of cookies 777ac uses include:

• Strictly necessary cookies: Required for the platform to function, including session management and security. These cannot be disabled.
• Functional cookies: Enable personalisation features such as remembered language preferences and account settings.
• Analytics cookies: Help 777ac understand how users navigate the platform so we can improve performance and content. These process data in aggregate.

You can control non-essential cookies through your browser settings. Disabling certain cookies may affect platform functionality. 777ac does not currently use third-party advertising cookies or behavioural tracking for cross-site advertising purposes.

11. Minors

The 777ac platform is strictly for users aged 18 and above. 777ac does not knowingly collect personal data from individuals under 18 years of age. If you are a parent or guardian and believe a minor has registered with 777ac, please contact our support team immediately so that the account can be reviewed and closed, and any associated data can be deleted.

12. Changes to This Privacy Policy

777ac may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law, or the features of the Service. The "Last updated" date at the top of this page reflects the date of the most recent revision. Where changes are material, 777ac may notify registered users via email or in-platform notification. Your continued use of the 777ac platform following any revision constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or to 777ac's handling of your personal data, please contact us:

Email: [email protected]

We will acknowledge receipt of your request and respond within a reasonable period. For data subject rights requests, we aim to respond within 30 days of receipt of a complete and valid request.